LTV Calculator

Calculate Customer Lifetime Value and see how churn rate dramatically impacts your revenue and LTV:CAC ratio.

📝 Your Numbers

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📊 Results

Customer Lifetime Value
$1,580
total value per customer
Avg Customer Lifespan
25.0 mo
excellent retention
LTV:CAC Ratio
3.2x
healthy

LTV at Different Churn Rates

Monthly ChurnAvg LifespanLTVLTV:CAC
1%100.0 months$6,32012.6x
2%50.0 months$3,1606.3x
3%33.3 months$2,1074.2x
4% ← you25.0 months$1,5803.2x
5%20.0 months$1,2642.5x
7%14.3 months$9031.8x
10%10.0 months$6321.3x
15%6.7 months$4210.8x

Run your numbers from every angle

This is just one of 8 free financial calculators built for founders. Pair them together for a complete picture of your business health.

Break-even & pricing Burn rate & runway MRR, CAC, LTV & more
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Frequently Asked Questions